CV
PROFILE
I am currently an ambitious and outgoing Online Marketing Specialist at moo.com, one of the UK’s most innovative and creative Business Card printers. An extremely flexible individual with superb written, verbal and visual communication skills, I believe I possess the ideal skill set for interacting both socially and professionally with colleagues and clients.
Fully Mac and PC literate, I consider myself to be highly proficient in all aspects of Microsoft Excel, Word and PowerPoint as well as the Apple iWork suite of programs. I’m able to work to tight schedules, alone or as part of a small or large team, in order to deliver results on time and on target. Possessing a keen eye for quality and detail, in conjunction with an overwhelming desire to learn, makes me the ideal candidate for a career in a fast paced and constantly evolving creative industry.
EMPLOYMENT HISTORY
Online Marketing Specialist at moo.com – London
Nov 2008 – Present
- select and manage search engine marketing agency
- grow and develop multiple affiliate marketing networks
- provide regular and adhoc reports for Marketing Director, VP of Marketing and CEO
- monitor and control budget allocation to meet CPN (cost per new customer) targets
- new business development with online partnerships
- optimize and review existing advertising channels
- research and recommend new advertising channels
- aid internal landing page and content development
- lead company discipline on SEO management
Account Executive at GUAVA – Berkshire
June 2007 – Nov 2008
- setup and managed pay-per-click search engine accounts
- provided regular and Ad-hoc reports for various clients
- monitored and controlled budget allocation to meet targets
- frequently optimized at keyword, campaign and channel level to improve performance
- regularly undertook SEO link building exercises
- suggested SEO focussed website modifications
- supported other team members with their development
- increased client spend and use of GUAVA products
Clients included:






Weekend Supervisor at WHSmith Gentleman’s Walk – Norwich
Sept 2006 – June 2007
- supervised a team of 10-15 sales assistants
- key holder responsibilities (opening and closing the store)
- cash management (issuing till floats, vouchers)
- handled and managed customer queries and complaints
- maintained store standards throughout trading
- aided in the Christmas recruitment and training schemes
International Affairs Intern at UCSC International Living Center – California
Dec 2005 – June 2006
- facilitated discussions on international affairs with ILC members
- organised media presentations and various guest speakers
- advertised and promoted the International Affairs Discussion Group (print, email, online)
- maintained the IAG Website
EDUCATION
2:1 BA (Hons) in Film and American Studies (with Year Abroad)
2003-2007 University of East Anglia – Norwich
Third year of course spent at UC Santa Cruz, California.
Courses include: Film History: Silent – Present; Screenwriting; Disney; The Hollywood Musical; Contemporary British Film and Drama; American History, Literature, Culture and Politics; 9/11; Photography and Visual Culture
Dissertation topics: ‘American Airlines Flight #77: American Mainstream Media and the Bush Administration’;
‘Mirror, Mirror…: The Animated Disney Feature Film and the Lacanian Mirror Stage’
AS + A2
2001-2003 Waingel’s Copse Sixth Form – Reading
Theatre Studies (A) Media Studies (A) English Literature (A) Economics (C)
GCSE
1999-2001 Waingel’s Copse School – Reading
Information Technology (A*) Art (A*) Media Studies (A*) Business Studies (A)
English Literature (A) English Language (A) Maths (A) Science: Dual Award (A) French (B)
QUALIFICATIONS
OTHER SKILLS
- Mac and Windows literate (including Microsoft Office and Apple iWork)
- Basic HTML
- Full, clean UK driving license
REFERENCES
References available upon request


